The Canneries

canneries1The swift expansion of the Monterey fishing industry at the turn of the century gave birth to the fish canning industry and the street that would become Cannery Row. Frank Booth built the first cannery in Monterey. His rudimentary salmon cannery was located near Fisherman’s Wharf, but Cannery Row would spring up farther out of town, along Ocean View Avenue. The first major cannery on Ocean View Avenue was the Pacific Fish Company, born on February 14, 1908.

The Sardine Explosion
Over the next decade, fishing and canning technology improved and prepared Monterey for the huge spike in demand for canned sardines brought about by World War I. The canneries expanded rapidly—with the Row becoming a boomtown of corrugated canneries lining the rocky shore. Cannery Row’s wartime production grew from 75,000 cases in 1915 to 1.4 million in 1918. After the war, canneries continued to profit by processing odorous fishmeal. The industry slowed during the Great Depression, but World War II saw another boom for the canning industry.

Cannery Life
Cannery workers, mostly immigrants, were called to work by cannery whistles, each with its own unique sound. The workday began with the arrival of the night catch and continued until the day’s catch was canned. The industry at first had no regulation of hours and shifts, and work in a cannery was often long, cold, smelly and unsafe.

The Canneries Collapse
After World War II, the sardines disappeared from Monterey Bay and brought economic disaster to Cannery Row. Before the collapse, Monterey’s fishing industry had become one of the most productive in the world due to the upwelling of cold, nutrient-rich water from the bottom of the Pacific Ocean, funneled to the surface via the vast underwater Monterey Canyon.

canneries2The area fell into ruin….but was resurrected in 1968.  Two Monterey restaurant managers with strong family ties to the fishing industry and their partners were chiefly responsible for halting the decay of Cannery Row and ensuring it would forever remain a place that paid tribute to the many cultures who had made it world famous. The founding of the Cannery Row Company in 1976 began a revival of Cannery Row that transformed it from a street of burned and decrepit canneries to the number one visitor destination on California’s Central Coast.

How the Early Canneries Worked

Backed onto the Monterey Bay, the earliest canneries received fish via a pier constructed far out over the coastline. Workers cut each fish by hand to remove heads and tails, and then spread them to dry on wooden slats, or “flakes.”

Large metal baskets of fish were then drawn through boiling peanut oil, drained, packed into cans and soldered by hand.

The final step in the process was labeling and boxing. Innovations in fishing nets and machinery soon revolutionized the fishing and canning industries, enabling mass production.

The crossovers that connect the bay side of the street to the inland are vestiges of the conveyor belts that transported cans.

Event Calendar

Event Calendar

In addition to the views, attractions, pubs and restaurants, Cannery Row hosts several exciting events throughout the year guaranteed to be fun for the whole family.

Fire Pits

Fire Pits

Two of nature’s most mesmerizing elements—ocean and fire—come together in Cannery Row in a beautiful way at these four fire pits you don’t want to miss. The Monterey Bay’s moderate climate makes the Row an ideal place to cozy up next to a warm fire while you savor the sights and sounds of the ocean.

FUN FOR FAMILIES

FUN FOR FAMILIES

Parents will find plenty of kid-friendly activities and entertainment on Cannery Row, from cool museums to quirky shops to recreational options for the whole family. Whether you’re traveling with tots or teenagers, options abound. Start outlining your itinerary with these family-friendly highlights.

Holiday Spectacular
Cannery Row’s annual tree lighting ceremony signals the start of the holiday season. This year’s event, the 23rd annual celebration, includes a festive array of free activities and entertainment for the whole family. Here’s what to expect.

Monterey’s hottest summer destination is a hip boutique hotel set just steps from Cannery Row and the sparkling Monterey Bay.

HAUTE HOTEL BARS
From speakeasy-inspired additions at intimate boutique inns, to luxe lounges in waterfront resorts, Cannery Row promises toast-worthy hotel lounges to suit every taste. Here are three to try on your next visit.

COVERING ALL THE BASES

COVERING ALL THE BASES

Cannery Row sports bars are ready to welcome fans of all stripes. With so many options, how can you choose the best bar for you? Explore your options with this grand-slam guide to the district’s lively pubs.

Snack Attack
With so many activities, attractions and shops along Cannery Row, it’s easy to work up an appetite while exploring. And, given that there’s so much to see and do, it’s important to stay fueled up for adventure. Plan your day around quick stops at Cannery Row’s casual cafes and snack shops with this at-a-glance guide.

Sand in Your Shoes
The entire length of Cannery Row runs parallel to the coastline of the Monterey Bay, which means you’re never more than a few minutes from the water. This might be why Coastal Living magazine recently named Monterey as the “Happiest Seaside Town in California.”

ACTIVE ENDEAVORS
With a scenic waterfront location, convenient trail access and spas catering to sports-minded individuals, Cannery Row makes a great home base for active travelers. Here are five can’t-miss athletic endeavors to try this season.

THE BUZZ ABOUT “BLEISURE”

THE BUZZ ABOUT “BLEISURE”

On Cannery Row, "bleisure" is more than a buzzword. With waterfront wine tasting, one-of-a-kind restaurants and upscale resorts that double as serious event venues and serene retreats, planners will find plenty of enticing options here. Make the most of a business trip by booking time at these places that embrace both work and play.

Premium Cigars

Premium Cigars

A good cigar can be an excellent choice for just about any guy on a holiday gift list this year. Cigars are making a comeback and with so many options, and that includes a wide variety of accessories for the cigar lover, it's relatively easy to find just the right smoke and accessories to go along with it.

WHY WE TRAVEL

WHY WE TRAVEL

What motivates you to pack a bag and hit the road? Are you more comfortable on hiking trails or in a hammock? Do you want to spend time with family or schedule some solitude? Do luxury hotels suit your style, or are you a budget-minded traveler?

Winemaker for a day

Winemaker for a day

Tasting wine is one thing, but why stop there? As producers in some of the country’s premier grape-growing regions unveil custom wine blending classes for both casual fans and seasoned enthusiasts, one business is bringing that trend to Cannery Row.

Authentic Experiences

Authentic Experiences

In just a few short years, digital access has reshaped how we travel. It’s now easy to compare hotel rates, book rooms, make dinner reservations and purchase museum tickets with just a few taps on the tablet. On the road, we can check in, snap photos and share updates directly from our smartphones.

Savor the Season

Savor the Season

Monterey County is known for its fresh-caught seafood and produce straight from the nearby Salinas Valley, known as “the Salad Bowl of the World.” The region’s verdant valleys and sun-drenched hillsides also nurture grapes pressed into award-winning reds and whites known nationwide.

FROM GRAPE TO GLASS

FROM GRAPE TO GLASS

With nine appellations nurturing a variety of grapes, and more than 60 tasting rooms welcoming guests, Monterey County is a destination popular with both winemakers and wine drinkers.

NATURAL ADVENTURES

NATURAL ADVENTURES

Make the most of Monterey’s warm days and clear nights with these six stay-and-play itineraries.

MARINE WONDERS

MARINE WONDERS

Wildlife watchers will find a surprising array of animals and aquatic plant life on Cannery Row, ranging from marine mammals to stunning seabirds to captivating kelp beds.

Wine Tasting
Cannery Row wine tasting offers the ultimate California experience, bringing together the tastes of wine country with the beauty of the bay. Monterey County boasts over 39,000 acres of wine grapes, almost half of which are devoted to its award-winning Chardonnay grape.

Fun and Games
When you think of Cannery Row, you probably don’t picture blacklights, billiards, mazes and lasers. If this is true, then you’ve been missing out. Beyond the shopping, eating and ocean, there are activities galore to keep the whole crew occupied.

Small Bites
Cannery Row is home to over 25 different restaurants, but don’t be intimidated by all the options. Instead view it as an opportunity to embrace variety by trying small bites at several different spots.

SHOP SMALL ON CANNERY ROW

SHOP SMALL ON CANNERY ROW

When it comes to buying gifts, small businesses are a big draw. Here are just a few great places to shop small with locally based retailers on Cannery Row.

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